The Art of Jewels

MAYPLE CASE STUDY

Industry

Style & Fashion / Fine Jewelry

Expertise

Paid ads (Google Ads, Facebook Ads, Instagram Ads, Pinterest Ads, YouTube Advertising), CRO (Conversion Rate Optimization), Growth Hacking

Results (KPIs)

+4200%

ROAS

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THE Company   

The Art of Jewels is a U.S. based national, online jewelry retailer operating in the United States and Canada, with our corporate office and showroom in San Francisco. Experience the Art of Jewels difference in person or online!

The Challenge   

Establish a successful market entrance Find the most profitable product category Explore new opportunities on the market Product feed sync issues with marketing platforms Building and executing a detailed marketing strategy Performing deep competitors analysis Establishing a behavior tracking system on the website Establishing PPC channels and tracking Scaling up the activity and optimizing the results Improving the website's user experience by using analytic reports

THE Solution   

  • ROAS - 4200%
  • Established a successful market entrance
  • Improved Website usability
  • Fixed product data sync issues

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Marketer   

The Art of Jewels Icon - Vetted Badge

Dan K.

Mayple Vetted Expert