The company saw website sales for the first time, making their online shop a viable sales channel, and saw record breaking footfall when things reopened. The company was also featured in a BBC feature and won multiple awards - 1 in interior design, which was a new service uncovered through our content.

 

RESULT:

10 x Monthly Sales

Awards & features

0.25
CPM

The Challenge

The Cinnamon Room specialises in creating beautiful rugs and home décor that are inspired by the founder’s travels. This project kicked off just as the pandemic hit and Singapore went into lockdown. Overnight the goals of this project changed from increasing awareness and bringing people into the store to driving website traffic and driving sales online to ensure the company would survive. 

The Process

We launched a series of tactics through an integrated marketing campaign, including creating the strategy for their social media channels, launching social media advertising campaigns, email marketing, SEM and SEO, as well as hosting virtual styling workshops to keep audiences engaged. 

The Solution

The company saw website sales for the first time, making their online shop a viable sales channel, and saw record breaking footfall when things reopened. The company was also featured in a BBC feature and won multiple awards - 1 in interior design, which was a new service uncovered through our content.

 

RESULT:

10 x Monthly Sales

Awards & features

Skills Used

Paid Ads,Paid Ads,Paid Ads,Web Development,Social Media Management,SEO,Marketing Strategy,Email Marketing

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1.5

ROAS

Sunny Sports

Client was struggling to profitably advertise their products. With tens of thousands of products, with different price points, this is an ongoing struggle.

Afimilk

Afimilk was about to launch a set of new apps for their automation platform, and I wrote the entire product line text by creating taglines, landing pages, PPC campaigns, website, and social media content. I worked closely with the Director of Marketing, Director of Products, and The Product Marketing Manager to develop the right tone of voice.

Crane Stationary

Re-designed the website & the brand promise. Update the customer experience.

Realplay

When this client came to us, he wanted his videos edited into a montage each week. At the time, I didn't have a resource to help him with it, but through some hard work, we were able to find a solution for him that works. Currently, he looks forward to see what we come up each week!

Film Independent

Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.