The company saw website sales for the first time, making their online shop a viable sales channel, and saw record breaking footfall when things reopened. The company was also featured in a BBC feature and won multiple awards - 1 in interior design, which was a new service uncovered through our content.
RESULT:
10 x Monthly Sales
Awards & features
agency
The Cinnamon Room specialises in creating beautiful rugs and home décor that are inspired by the founder’s travels. This project kicked off just as the pandemic hit and Singapore went into lockdown. Overnight the goals of this project changed from increasing awareness and bringing people into the store to driving website traffic and driving sales online to ensure the company would survive.
We launched a series of tactics through an integrated marketing campaign, including creating the strategy for their social media channels, launching social media advertising campaigns, email marketing, SEM and SEO, as well as hosting virtual styling workshops to keep audiences engaged.
The company saw website sales for the first time, making their online shop a viable sales channel, and saw record breaking footfall when things reopened. The company was also featured in a BBC feature and won multiple awards - 1 in interior design, which was a new service uncovered through our content.
RESULT:
10 x Monthly Sales
Awards & features
Paid Ads,Paid Ads,Paid Ads,Web Development,Social Media Management,SEO,Marketing Strategy,Email Marketing
Home & Garden
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This client did not have any formal digital marketing infrastructure across it's seven brands within Europe. They had no organizational framework or digital center of excellence to house their digital marketing frameworks. Additionally, they did not have any SEO program, and needed to expand search visibility across six European countries, where their target market resides.
Goodfair is an online recycled clothing retailer focused on reversing the negative effects of consumerism. Unlike ThredUp or a normal thrift store, customers purchase "product categories or bundles" and are sent an eclectic mix of items adding a mystery element to the experience.
Challenges:
Strategies:
Being a small business, one of the biggest challenges you may face is growing your awareness and brand authority, online so that your target audience makes a purchase.
At the time Clean Kiss Organics was struggling to grow its awareness and website traffic, as well as its sales. Since they were a small business and didn't have a great deal of money to invest in ads and campaigns, they wanted to focus primarily on social media marketing but needed a strategic approach to help them get the traction they wanted.