The company saw website sales for the first time, making their online shop a viable sales channel, and saw record breaking footfall when things reopened. The company was also featured in a BBC feature and won multiple awards - 1 in interior design, which was a new service uncovered through our content.

 

RESULT:

10 x Monthly Sales

Awards & features

0.25
CPM

The Emms

Mayple Vetted

agency

The Challenge

The Cinnamon Room specialises in creating beautiful rugs and home décor that are inspired by the founder’s travels. This project kicked off just as the pandemic hit and Singapore went into lockdown. Overnight the goals of this project changed from increasing awareness and bringing people into the store to driving website traffic and driving sales online to ensure the company would survive. 

The Process

We launched a series of tactics through an integrated marketing campaign, including creating the strategy for their social media channels, launching social media advertising campaigns, email marketing, SEM and SEO, as well as hosting virtual styling workshops to keep audiences engaged. 

The Solution

The company saw website sales for the first time, making their online shop a viable sales channel, and saw record breaking footfall when things reopened. The company was also featured in a BBC feature and won multiple awards - 1 in interior design, which was a new service uncovered through our content.

 

RESULT:

10 x Monthly Sales

Awards & features

Skills Used

Paid Ads,Paid Ads,Paid Ads,Web Development,Social Media Management,SEO,Marketing Strategy,Email Marketing

Industry

Home & Garden

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