The results were immediate:
From an intangibles perspective, TJV also got back the time in her day and allowed her to invest in more quality products, customer service and more selection. She's a fan for life!
The Jewelry Vine, a small yet scaling jewelry brand for kids, had challenges juggling the day-to-day demands of managing an email & SMS channel while ensuring customers stay loyal in a commoditized industry. She asked us to help her take her email, SMS and CRM program to the next level so she could focus on perfecting her products and selection.
First, I started by implementing my unique email & SMS strategy that focuses on four key pillars:
Next, I rolled this strategy out through a monthly campaign calendar, customer lifecycle journeys and pre- and post-purchase workflows. TJV's product selection was vast so excelling in product recommendations was key to the success of their program.
Finally, I implemented a complete 12-month roadmap that ensured they were constantly moving forward on new email & SMS initiatives and opportunities.
The results were immediate:
From an intangibles perspective, TJV also got back the time in her day and allowed her to invest in more quality products, customer service and more selection. She's a fan for life!
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Corvex came to us with a goal of launching a new mobile product in their mobile application. Corvex sells a software application that frontline workers can use on their iPads or Android/Mobile devices when at the workplace, in either a food processing plant or assembly line type factory. The goal of the application is to safely track frontline workers at the workplace and give them the Corvex Connected solution that helps each employee and their teams stay safe, agile and flexible with real-time data and checklists. This was launching right at the height of COVID-19 and became very intriguing to many businesses looking for quick solutions to keep their workers employed, but at a safe "6-feet apart" distance.
Bamboobies is brand all about motherhood. They target expecting moms and new moms with various products for mom & baby, including pre and postpartum accessories, clothing, breastfeeding products, etc. We started working with Bamboobies primarily on marketing strategy, SEO and paid media advertising (Google Shopping) initiatives with an overall objective to increase brand awareness and online digital sales in the marketplace.
Although the team had a good client list and a great track record of success, they were struggling to manage paid media accounts effectively. They needed some additional expertise to support this service offering and initially looked for someone who could deliver internal training to support staff development and upskill the team.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.