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OnePacs is a B2B company that offers healthcare SaaS. Their technology is cloud-based and allows hospitals and clinics to operate virtually. The main goals of their campaign are to generate awareness and new leads.
I was the head of performance marketing for Bloomberg Media. I led all of our advertising, from determining our budget, electing creative and overseeing external and internal execution. During my time at Bloomberg we grew yearly revenue from $4M to $100M in 3 years.
