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Breaking away from the need to see an immediate return for every dollar spent, True Classic began introducing more generous time frames to gauge the success of Whitelabeled Media’s program.
Acquiring new customers
Ryan Bartlett, the founder of True Classic, was looking for ways to expand his quickly-growing but virtually unknown digital men's apparel business. Ryan had aggressive growth targets, and current True Classic customers absolutely loved the brand.
A family like partnership
Whitelabeled Media utilized a simple yet complex campaign structure to test hundreds of products against thousands of targeted keywords, then optimized the best products for individual auctions. Following a 3 step framework:
Measure
Test
Iterate
Breaking away from the need to see an immediate return for every dollar spent, True Classic began introducing more generous time frames to gauge the success of Whitelabeled Media’s program.
Web Development,Paid Ads,Google Shopping,Paid Ads
Style & Fashion
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Lilyana Naturals is a massive brand on Amazon.
After being acquired by an investment firm, they needed to bring on talented paid media freelancers to maximize revenue for their new DTC Website.
I was brought on to increase the proportion of revenue to the overall business coming from their Shopify store, instead of Amazon.
Please note, client industry isn't available to select in Brand Industry. Chose eCommerce because I provide paid ads for my eCommerce client that provides B2B crowd management products. Their challenge was tracking phone calls from their ads, improving their ROAS for Search and Shopping ads for Google and Bing and scaling their Amazon campaigns.
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In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.
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