Was able to achieve for them 4.7x ROAS since inception and continue to scale month/month budget increase. They have also seen their retail store sale spiking with the increase in online marketing.
expert
They were managing it in house not knowing how to manage the account, barely at 1-1.5x ROAS and was losing money on DTC online store.
Upon auditing they do not have the right funnel strategy setup, helped them come up with creatives brief and type of creative needed for each funnel. Leveraging heavy DPA for remarketing on content view/ abandon cart / and upselling/cross selling.
Was able to achieve for them 4.7x ROAS since inception and continue to scale month/month budget increase. They have also seen their retail store sale spiking with the increase in online marketing.
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Breakr is a brand new creator to creator marketplace that connects musicians looking to promote new music with content creators/influencers looking to integrate music into their content as a way to monetize their social capital across platforms. As a brand new app / platform with a duel consumer target, my role as Head of Marketing + Growth was to grow our user base to provide proof of concept and product market fit by developing a robust brand and growth hacking strategy .