Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
This is an ongoing project. To date, we have achieved:
Tug-E-Nuff is an online retailer of high quality dog toys. On a mission to grow their presence globally, the company has recently expanded into the US. Looking to maintain and grow their market share, they want to increase their brand awareness and bring more people into the funnel.
To kick-off this project, we developed a social media strategy, looking at how we could maximise reach through organic tactics on Instagram and Facebook, combined with promoting our posts through Facebook and Instagram ads targeting the UK and US. This included identifying our best content mix and approach to creatives, as well as post times. Through ongoing monitoring and optimisation, we're continuously growing our audience reach, reducing CPMs and increasing engagement.
This is an ongoing project. To date, we have achieved:
Paid Ads,Other,Social Media Management,Copywriting,Paid Ads,Content Marketing,Branding
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Struggling to combat high Facebook CPMs which resulted in costly CPCs and consequently high CPA
Beyond the overarching objectives, our main focus was with undergraduate and postgraduate student recruitment through ongoing campaigns, as well as advertising university courses, open days, postgraduate open evenings and Clearing.
Specific examples of objectives set by Leeds Beckett also included:
1) Supporting the university’s growth plans through targeted and effective campaigns
2) Growing the number of applications
3) Improving efficiencies and reducing costs in all paid channels
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
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