After optimizing towards a frictionless checkout experience and adding upsells. We were able to cover some of our marketing costs as well as increase the add to cart to 14% and purchase to 2.5% Consistently month over month.

0.1
CPO

Nani S.

Mayple Vetted

expert

The Challenge

Team was facing a 1% sometimes less conversion rate. Had to figure out a way to optimize full funnel starting from ads to landing page.

The Process

Deep dive audit consisted of

-Audience analysis

- Creative/Copy

-Checkout optimizations


The Solution

After optimizing towards a frictionless checkout experience and adding upsells. We were able to cover some of our marketing costs as well as increase the add to cart to 14% and purchase to 2.5% Consistently month over month.

Skills Used

Paid Ads,Google Shopping,Paid Ads,CRO

Industry

Baby

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