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U.S. Dermatology Partners achieved the best return on investment ever recorded during out time with them. We reduced the total media spends but increased total conversions by over 600%. Organic search results saw huge increases as we reorganized the website, created a successful website hierarchy, and instituted things like breadcrumb schema, ongoing local content, local business schema, GMB management, Reputation Management, and more.
Create a full-service digital marketing strategy to drive new patients to the practices in a cost-effective manner.
We worked as the agency of record, taking over for another agency that had been over charging and under performing. Additionally, they were not activating many channels, so USDP needed a fresh start. We started over and created a full-scale digital marketing strategy and execution calendar to create new channels and drive business. We chose to enter into new channels like email and Bing Ads, which were ignored, and rebuilt and relaunched other channels like SEO, Social Ads, and Google Ads.
U.S. Dermatology Partners achieved the best return on investment ever recorded during out time with them. We reduced the total media spends but increased total conversions by over 600%. Organic search results saw huge increases as we reorganized the website, created a successful website hierarchy, and instituted things like breadcrumb schema, ongoing local content, local business schema, GMB management, Reputation Management, and more.
Paid Ads,Paid Ads,SEO,Email Marketing,Social Media Management,Paid Ads,Paid Ads
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PetO were a traditional retail brand, the third largest chain of pet supplies in Australia. They decided to launch their eCommerce store in 2019, but did not see it as a key pillar of their brand until the pandemic, which customers online, as they were unable to visit the brick-and-mortar stores.
The ROAS was great at that time, during the lockdowns, however as customers returned to stores the ROAS began to quickly decline and the customer was concerned about the profitability of the site and their marketing activity. The ROAS had dropped a peak of~800% during lockdown to only ~250% a few months later.
I joined the account to drive the account strategy and lift campaign performance.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
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