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U.S. Dermatology Partners achieved the best return on investment ever recorded during out time with them. We reduced the total media spends but increased total conversions by over 600%. Organic search results saw huge increases as we reorganized the website, created a successful website hierarchy, and instituted things like breadcrumb schema, ongoing local content, local business schema, GMB management, Reputation Management, and more.
Create a full-service digital marketing strategy to drive new patients to the practices in a cost-effective manner.
We worked as the agency of record, taking over for another agency that had been over charging and under performing. Additionally, they were not activating many channels, so USDP needed a fresh start. We started over and created a full-scale digital marketing strategy and execution calendar to create new channels and drive business. We chose to enter into new channels like email and Bing Ads, which were ignored, and rebuilt and relaunched other channels like SEO, Social Ads, and Google Ads.
U.S. Dermatology Partners achieved the best return on investment ever recorded during out time with them. We reduced the total media spends but increased total conversions by over 600%. Organic search results saw huge increases as we reorganized the website, created a successful website hierarchy, and instituted things like breadcrumb schema, ongoing local content, local business schema, GMB management, Reputation Management, and more.
Paid Ads,Paid Ads,SEO,Email Marketing,Social Media Management,Paid Ads,Paid Ads
Health & Wellness
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The customer's main challenge was not being able to deliver a profitable ROAS on Facebook and Instagram, despite their core audiences being present there, especially on Instagram. There was a lot of engagement that did not result in sales.
Their ROAS was stuck at around 50% (0.5 : 1).
Of note, the Northern Hemisphere was heading into spring, which is their busiest time, with 90% of their sales coming from the US, Europe and the Middle East, so it was important to see results very quickly.
This brand had horrible open and click rates. I was able to raise those metrics by executing best practices and sharing non-sales-based information that led to sales and good email engagement in just 2 months.
Tasked with improving engagement of large inactive abandoner list of 500k+.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
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