You thought 55% of revenue from email was amazing? Last month we brought in 68% of revenue from email alone. And our current average open rate is 31.51%, which is considered excellent in the food and beverage industry.
This is one of the smallest brands we currently are partnered with. They don't get a ton of website traffic, like most of the other eCommerce brands we work with. Therefore, not a lot of new subscribers to convert. They were also already bringing in a great % of revenue from their email marketing at the time, about 35%, and they were doing it on their own. So both of these factors were definitely a concern when we first partnered with them, but we were up for the challenge!
The very first month we were partnered with Vicky Cakes, we increased their email revenue to 55%! Even with those two big challenges against us, we still were able to increase their revenue by 20% within 30 days by implementing our proven email marketing strategies for both flows and campaigns.
After we proved ourselves to them via our results, we started SMS Marketing for Vicky Cakes for the very first time and it is performing well (even with just a short amount of time running). According to Postscript, abandoned cart messages bring about 8.5% conversion rates in the food and beverage industry. Our current abandoned cart conversion rate for Vicky Cakes is 48.1%!
You thought 55% of revenue from email was amazing? Last month we brought in 68% of revenue from email alone. And our current average open rate is 31.51%, which is considered excellent in the food and beverage industry.
Email Marketing,SMS Marketing,Copywriting
Food & Drink
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BURST is a top brand in the dental care industry. BURST first came to us when they needed an influencer quote to be aired on QVC that week. With little time to spare, we got them the quote that they needed from Jessica Robertson (Duck Dynasty). We have been running influencer marketing campaigns for BURST ever sense.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.