You thought 55% of revenue from email was amazing? Last month we brought in 68% of revenue from email alone. And our current average open rate is 31.51%, which is considered excellent in the food and beverage industry.

The Challenge

This is one of the smallest brands we currently are partnered with. They don't get a ton of website traffic, like most of the other eCommerce brands we work with. Therefore, not a lot of new subscribers to convert. They were also already bringing in a great % of revenue from their email marketing at the time, about 35%, and they were doing it on their own. So both of these factors were definitely a concern when we first partnered with them, but we were up for the challenge!

The Process

The very first month we were partnered with Vicky Cakes, we increased their email revenue to 55%! Even with those two big challenges against us, we still were able to increase their revenue by 20% within 30 days by implementing our proven email marketing strategies for both flows and campaigns.


After we proved ourselves to them via our results, we started SMS Marketing for Vicky Cakes for the very first time and it is performing well (even with just a short amount of time running). According to Postscript, abandoned cart messages bring about 8.5% conversion rates in the food and beverage industry. Our current abandoned cart conversion rate for Vicky Cakes is 48.1%!


The Solution

You thought 55% of revenue from email was amazing? Last month we brought in 68% of revenue from email alone. And our current average open rate is 31.51%, which is considered excellent in the food and beverage industry.

Skills Used

Email Marketing,SMS Marketing,Copywriting

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

SunRay Travel

SunRay Travel wanted to build strong relationships with powerful email sequences but needed a helping hand from a Copywriter

2

ROAS

American Atelier

American Atelier came to me seeking to push sales. They were running a unusual strategy of looking for low cost bids as a means to keep ACOS low but they were missing on potential sales with low impressions built on a strategy based not on winning but saving money.

1

ROAS

Kisco Candles

Expanding Kisco Candles on their DTC channel with effective Conversion rates. Kisco has made their Amazon presence a success, and take it further by establishing their DTC channel.

0.2

CPO

Vuori Clothing

An Agency brought me on as a white label Media Buyer for https://vuoriclothing.com. The brand is spending over $900k/month on Facebook/Instagram ads I helped assist with Ads and Campaigns to help increase ROAS.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

Safar Publications

Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.

My Construction Payroll

In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.