
Impressions up 129%
Audience Growth up 48%
Engagement up 14%
Vios Concept are a hugely successful concept store (online and bricks & mortar) and café in Brighton, UK. They had built up a loyal social media following and now wanted to bring in expert help to manage and grow their organic social media presence and deliver tangible results from social media advertising.
Delta Marketing identified the key differentiators and needs for the Vios customers and brought those to life in social media. Delta’s understanding of, and ability to navigate, online/offline customers through a ROPO model ensured an effective social media strategy was created and implemented. The strategy stretch across all Paid, Owned and Earned channels ensuring every consumer touchpoint was maximised and focussed on delivering tangible outcomes for the client.
Delta created and published six posts per week of timely, relevant, engaging, and original content. Delta has successfully delivered organic growth, talkability (with in-store customers referencing the social media activity).
Impressions up 129%
Audience Growth up 48%
Engagement up 14%
Social Media Management,Marketing Strategy,Paid Ads,Paid Ads
Food & Drink
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This client came to me after going through 2 agencies with unsuccessful results. The owner had issues discovering how to drive more results from their paid advertising efforts. They were getting a lot of people adding to cart and initiating checkouts, but not actually purchasing.
Their main objectives are to drive a more successful return on ad spend on the front end, but also needing to increase customer retention from the sales that came in so they were more profitable on the backend as well.
We implemented a new campaign structure to generate better results as well as helping to work on retaining and cross-selling campaigns that would drive a better LTV for the brand as well as new creative and audience testing as well.

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