
Managed a budget of $30,000/month, and achieve a consistent CAC under $25. This achievement took a few weeks to start seeing results. The client needed 1 week of planning and strategizing and then 1 week of launching.
Grew the app in South America and scaled for Wabi, an App similar to Uber Eats driving app-installs, from $0 to 5-figures/month in 2021 & 2022. The initial challenge was getting people to actually purchase and use the app. I overcame this by optimizing towards in-app events + promoting incentives and adding urgency with expiration dates.
I helped with the advertising plan on TikTok. The strategies that I used were running trendy creatives that were native-to-app and special offers via TikTok ads. And I leveraged influencer content for the performance campaigns to drive app installs and establishing credibility, authority and trust.
Managed a budget of $30,000/month, and achieve a consistent CAC under $25. This achievement took a few weeks to start seeing results. The client needed 1 week of planning and strategizing and then 1 week of launching.
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instaMek's #1 goal was to reduce their CPA (cost per acquisition). Bringing a relatively new service to the market, instaMek knew that their current service provider could be doing more.
They wanted to see a decrease in their CPA, but also an increase in conversions to grow their already expanding business. They knew that working with the right PPC agency would help them achieve those goals.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.