Acquiring new big-ticket clients in a noisy eComm ecosystem, for a UGC platform with various small, cheaper competitors.
Ideating, planning, strategizing setting-up, monitoring, optimizing and reporting high-scale ad-campaigns across major networks e.g Google, Facebook, Linkedin, Bing and alike.
x3 more leads over the course of my 1st year, CPI reduced by 50%
Paid Ads,Paid Ads,Paid Ads,Paid Ads
Technology
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TechIS is a fantastic company that offers coding bootcamps online, completely remotely.
We had the challenge of almost halving their CPA (meetings booked) in a US-only campaign structure.
Having limited access to the process and infrastructure this was almost entirely down to us to increase campaign efficiency, curate content and optimise ads.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.