The Challenge

At 100mentors I am responsible for building and guiding international business development projects and strategies, determining the appropriate rules of engagement, and scaling the value proposition of products offered by 100mentors.

The Process

The Solution

Skills Used

Web Development,Copywriting,Other,Content Marketing,Other

Industry

Education

Results by the numbers

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More Case Study

3.12

ROAS

Aarke

Aarke had SEO and advertising challenges that required someone experienced to help them gain market share against their competitor, Sodastream.


Aarke sells at a much higher price point than Soda stream and I had to help portray Aarke as a luxury brand compared to the competitors.



1.7

ROAS

MozArt

Generating good ROI in a completely new market


MozArt had never done any social media advertising as they were selling exclusively on Amazon.?They wanted to create a real brand and a real community with their company so they decided to pursue the social media route.


We then had to expand the brand’s reach, popularity through video ad campaigns while maintaining good ROI.


NAWS

Goal was to scale revenue from Google Ads and Bing Ads while still remaining profitable and hitting ROAS goal of 600-800%

0.25

CPO

Speciality Select

  • High competition in sports and fitness (resistance bands) in UK & USA
  • Low brand awareness
  • High cost per sale with very few purchases


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