When we first started with Alcea, the cost per lead was over $200. Now the cost per lead hovers around $90.


From organic, Alcea Surrogacy has reached 90.5K accounts, engaged with 1.5K unique users & increased its follower base by 13.3% on Instagram. By including Reels complementary to static posts, the channel has been able to reach more accounts than ever. Facebook & TikTok has seen complementary results.

0.55
CPL

Marissa Dapolito

Mayple Vetted

agency

The Challenge

In a world where more and more people are losing the desire to be pregnant, Alcea had a major increase in intended parents but very little interest in people wanting to become surrogates.

The Process

Take over Alcea Surrogacy's organic social presence to provide cohesive brand messaging. At the same time, on the backend of Meta support these goals with awareness and traffic campaigns.

The Solution

When we first started with Alcea, the cost per lead was over $200. Now the cost per lead hovers around $90.


From organic, Alcea Surrogacy has reached 90.5K accounts, engaged with 1.5K unique users & increased its follower base by 13.3% on Instagram. By including Reels complementary to static posts, the channel has been able to reach more accounts than ever. Facebook & TikTok has seen complementary results.

Skills Used

Paid Ads,Paid Ads,Social Media Management

Industry

Baby

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