increase reservation and optimized marketing funnels and sales processes to increase bookings

SEO rankings for highly competitive vertical

Gospel Canvas had a targeted niche in the Christian community and was struggling with how to position their art products with paid media.

MOBY needed an revised marketing strategy that would shift spending focus from print/event placements to higher return digital advertising. The company has also recently acquired Baby Hawk (carriers) and Maya & Max (accessories); consolidating digital assets and streamlining marketing were key objectives for 2016.