Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
We attained Le Mieux Skincare's sales target for 2021 by pivoting to our new customer acquisition engine— new analytic tools, ad creative and strategy, and landing page. We were able to do this profitably and while feeding back insights to their internal marketing team.
Le Mieux Skincare had built a strong community and retail presence for their brand. Some of the most well-known Hollywood celebrities use Le Mieux Skincare, yet they were not able to leverage paid social ads effectively to increase revenue on their digital channel.
We first installed proper analytics and tracking to best measure our marketing experiments and performance impact. This included post-purchase surveys, tracking pixels across the site, and heatmap recording tools.
Once we had built the proper framework, we began testing different ad types across format, messaging emphasis, and visual elements. This included product videos, lifestyle imagery, ads with text overlays, and more. This helped us understand what type of creative and messaging resonated the most with our audience. One key insight, for example, was that the slogan "Not your average Hyaluronic serum" performed best in video ad tests.
We used these insights across messaging and visuals to make changes to the web destination for our ads, ultimately increasing new customer conversion rate by >30%.
We attained Le Mieux Skincare's sales target for 2021 by pivoting to our new customer acquisition engine— new analytic tools, ad creative and strategy, and landing page. We were able to do this profitably and while feeding back insights to their internal marketing team.
We attained Le Mieux Skincare's sales target for 2021 by pivoting to our new customer acquisition engine— new analytic tools, ad creative and strategy, and landing page. We were able to do this profitably and while feeding back insights to their internal marketing team.
Paid Ads,Branding,CRO,Paid Ads,Paid Ads,Marketing Strategy,Web Development
Beauty
Put your e-mail in and we'll arrange a consultation call for you
This comfort food company was doing well but recognized the need to retain more of its existing customer base. Strategies such as retargeting on social media are expensive, however. After doing some research and hearing positive remarks from other DIDO clients, they decided to move forward with DIDO’s email marketing to re-engage their customers and develop more long term relationships.
DigiCom was brought on to launch Merit beauty for the first 3 month before brining back in house to leverage of growth and performance marketing backgrounds to see expedited success.
This client was looking for help increasing sales during the pandemic. They were managing the campaigns on their own and not seeing much success.
This client sells file recovery software for Macs and PCs. Over the course of our engagement, they have changed from a single purchase model to a subscription model.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
