The Challenge

The Process

The Solution

Skills Used

Web Development,Marketing Strategy,Marketing Strategy

Industry

Art & Entertainment

Results by the numbers

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More Case Study

0.5

CPM

Clean Kiss Organics

Being a small business, one of the biggest challenges you may face is growing your awareness and brand authority, online so that your target audience makes a purchase.


At the time Clean Kiss Organics was struggling to grow its awareness and website traffic, as well as its sales. Since they were a small business and didn't have a great deal of money to invest in ads and campaigns, they wanted to focus primarily on social media marketing but needed a strategic approach to help them get the traction they wanted.

0.2

CPL

CyberPal

Generate new user sign ups for a Cybersecurity service marketplace.

3

ROAS

PetO Pet Supplies

PetO were a traditional retail brand, the third largest chain of pet supplies in Australia. They decided to launch their eCommerce store in 2019, but did not see it as a key pillar of their brand until the pandemic, which customers online, as they were unable to visit the brick-and-mortar stores.


The ROAS was great at that time, during the lockdowns, however as customers returned to stores the ROAS began to quickly decline and the customer was concerned about the profitability of the site and their marketing activity. The ROAS had dropped a peak of~800% during lockdown to only ~250% a few months later.


I joined the account to drive the account strategy and lift campaign performance.



1.7

CPO

Aquatiere

Aquateire came to me with an issue, due to the current economic climate in the UK their sales were down 50% from the previous year.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.