
We grew subscriptions by 87% for Google Search and quadrupled subscriptions through the Google Display network. Audible's spend increased from $100K per month to $1M per month until they were eventually acquired by Amazon because of the hyper-growth.
We promoted thousands of audiobook titles back when there weren't dynamic campaigns or Google Shopping. We worked tirelessly in Excel to create campaigns for the thousands of titles.
I led the paid marketing team with three strategists.
We grew subscriptions by 87% for Google Search and quadrupled subscriptions through the Google Display network. Audible's spend increased from $100K per month to $1M per month until they were eventually acquired by Amazon because of the hyper-growth.
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Sparrow is a science-based subscription service that condenses the latest science insights in a digestible and easy-to-understand manner.
At the time Sparrow was an early stage business that was searching for the right product and business model for Product Market Fit. We had to come up with a way to grow the company.
I work with The del Coursy Collection for 5 wonderful years managing and implementing full-service marketing. This included social media, email marketing, content marketing, web design, media production and PR. When I started working with del Coursy they focused on their brick-and-mortar store and had zero online footprint. I built their online presence from the ground up.

In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.