Improved ROI by 25% YOY

0.25
ROAS

The Challenge

Create Facebook strategy for Black Friday and November sales for 2021 that will improve site ROI.

The Process

As the head of Facebook advertising in my company, I analyzed the previous November conversion rates in the last years and built a plan that created advertising tactics for the best ROI for Azrilei.com, depending on the days and the categories of sales.

The Solution

Improved ROI by 25% YOY

Skills Used

Paid Ads

Industry

Technology

Results by the numbers

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