expert
Create Facebook strategy for Black Friday and November sales for 2021 that will improve site ROI.
As the head of Facebook advertising in my company, I analyzed the previous November conversion rates in the last years and built a plan that created advertising tactics for the best ROI for Azrilei.com, depending on the days and the categories of sales.
Improved ROI by 25% YOY
Paid Ads
Technology
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Build a social media presence, build trust in their audience and establish the business as a leader in their field.
This client already had excellent retail and online shops, but they weren't doing any email marketing whatsoever. Within 90 days and only executing 30% of the proposal, LGS has added an additional 19% revenue to their bottom line.
Wedding Style struggled competing against the numerous national wedding brands
already established online. They were not ranking for many of the most popular wedding
related searches and were having difficulty retaining their advertising clients.
They wanted to improve their search engine results, their user experience and the number of brides visiting and converting into leads each month. Their ultimate goal was to increase and retain advertising clients by attracting more affluent brides to the site each month and converting them into customers.
As the marketing manager supporting the work of the main account manager, I was tasked with improving their website UX/UI, and content, I was in charge of their social media and helped create more content for their blog. The main challenge was to increase social media engagement and create a better understanding what Gaviti has to offer.
