In just a few months, their email revenue has grown severalfold.

The Challenge

Booster For WooCommerce enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.

The Process

In order to maximize the list’s effectiveness, we scrubbed the subscriber data and removed almost 100,000 inactive email addresses. We then created a full email strategy including Pre-Purchase, Abandoned Cart, Browse Abandonment, Exit Intent, Cross-Sales, and more to engage consumers and fan the flames of their interest in Booster For WooCommerce products.

The Solution

In just a few months, their email revenue has grown severalfold.

Skills Used

Email Marketing,Marketing Strategy,Copywriting,Branding

Industry

Education

Results by the numbers

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More Case Study

$1.27M

Sales

HearGift

I co-built HearGift from zero to $1.5M in sales in 18 months. As a small hearing aid company in a sea of giants, we had to put our most creative hats on to bootstrap the company and gain a loyal client base. Aside from leveraging Facebook advertising and email marketing to generate sales, what we are most proud of is the ability to build a trustworthy and transparent company, with owners who were not afraid to be on camera, offer transparency and candid engagement with our customers. With this, we have a built a reputation of one of the most caring hearing aid companies in the world, changing thousands of lives. Our over 300 5-star reviews show that and it's one of our greatest achievements.


Key achievements:

  • $1.27m in sales in the first 18 months, with an advertising spend of $428,302 (Facebook)
  • $233,473 in sales with an advertising spend of $32,675 (Google)
  • return customer rate of 10% (hearing aids are usually a one-time purchase)
  • over 200 - 5 star reviews, dozens of video testimonials

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