agency
Booster For WooCommerce enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
In order to maximize the list’s effectiveness, we scrubbed the subscriber data and removed almost 100,000 inactive email addresses. We then created a full email strategy including Pre-Purchase, Abandoned Cart, Browse Abandonment, Exit Intent, Cross-Sales, and more to engage consumers and fan the flames of their interest in Booster For WooCommerce products.
In just a few months, their email revenue has grown severalfold.
Email Marketing,Marketing Strategy,Copywriting,Branding
Education
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Give a Home Foundation is a project very close to my heart. With the homelessness issue rapidly increasing in South Africa during the COVID pandemic, myself and my co-founders of the foundation wanted to make a difference. I developed a marketing strategy to help the foundation raise funds for this important cause. "Stay at home the world has been saying... but where do you go when you do not have a home."