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Grew brand from $4M to $16M in first year (with $12M being online) and to $40M the second year (with $30M being online).
Launched the first ever CBD e-Commerce brand in the face of heavy FDA supplement regulation and lack of ability to use Google or Facebook tools nor proper banking nor fulfillment processes. Founders were not business people, business savvy, nor understanding of the need to invest in building an organic SEO platform that now delivers over $2M monthly.
As the founding Chief Marketing Officer, worked to establish and execute the marketing and e-commerce strategies.
Grew brand from $4M to $16M in first year (with $12M being online) and to $40M the second year (with $30M being online).
Content Marketing,Email Marketing,Marketing Strategy,Marketing Strategy,SEO,CRO,Copywriting,Web Development,Social Media Management,Branding,Other,Public Relations
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The main challenge and barrier were to turn a powerful offline process into an almost entirely self-service one. After many studies, we have seen that the public is familiar with the old way of measuring and physically reaching the store. some say it's a breakthrough in the online medical e-com industry.
Mad Viking Beard Company developed a new website and was migrating from WordPress to Shopify. As a $MM ecommerce company in the highly competitive men's health and body care niche, Mad Viking Beard Company required my services of an SEO expert to migrate their site from an SEO perspective and implement SEO Best Practices without experiencing any notable loss in traffic or revenue while improving their overall seo performance and organic reach.
Edufunder is an online fund sourcing site for students to fund their educations.
Limited ressources, getting creatives for ads, working with a poor web agency
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
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