We were able to consistently achieve over 80% of our clients to be above KPIs, for over 60 clients across many verticals.
expert
Claxon, a digital growth agency in Surfer's Paradise, Gold Coast, needed to manage and expand their Google Ads services to small businesses across Australia and the US. Each client needed to be performing above their set KPIs, typically a minimum 300% return for ecommerce and below cost-per-lead targets for lead generation.
I utilised my expertise across Google Tag Manager, Data Studio, Analytics, Search, Shopping, and Display to provide a tailored solution to the needs of each client.
We were able to consistently achieve over 80% of our clients to be above KPIs, for over 60 clients across many verticals.
Paid Ads,Google Shopping,Marketing Strategy
Professional Services
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In my previous role as Head of EMEA Social Media & Content at Google, my mission was to create a high-functioning content and social media capability within the region and to equip PR and marketing leads from around the world to create winning holistic campaigns with confidence. My focus was to apply region-wide and country specific social media strategies to tentpole moments and create and scale resources for over 35 country teams.