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Already in the 2nd month we were getting a higher volume of qualified leads, leading to positive ROI right from then.
Through testing, we have found the most optimal audience, creatives, and landing page format to get better responses.
New company without previous ad data, or any reviews / testimonials
Went through a thorough onboarding process to really dig into their current business situation, and see where they are most struggling with business growth, and lead management.
I created a new landing page for them, cooperated with them to get reviews and 1 testimonial to start, along with a time-sensitive offer. I also connected them with a CRM for easier lead management. We also worked together to shape up their website from a CRO perspective.
I crafted campaigns on facebook and instagram from A-Z with copywriting, visual selection, audience targeting, budget strategy, and everything in-between.
Already in the 2nd month we were getting a higher volume of qualified leads, leading to positive ROI right from then.
Through testing, we have found the most optimal audience, creatives, and landing page format to get better responses.
Paid Ads,Paid Ads,Copywriting,Marketing Strategy,CRO,Web Development,Social Media Management
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The condo developer wanted to quickly sell an ambitious condo unit project in downtown Kelowna. Due to a small sales team, we had to refine our audiences carefully to create the most efficient marketing program to leverage the realtor's time on the most ready-to-buy prospects.
We took over the account from another agency, so we had clear benchmarks to beat. This proved to be a testament to our deep understanding of Canadian real estate and technology. As we shattered their previous performance and sold out the building in under 1 year.
I worked with Circle specifically on affiliate partnership projects, email marketing campaigns, and online event management. As worthwhile as the experience was to assist Circle with these tasks, I still (like many) faced a few challenges.
One of those unique challenges was ongoing communication and consistent alignment when it came to back-to-back online events that took place throughout the Fall 2022 season. This caused a level of organization and attention to detail needed to sustain the work to make multiple online events successfully happen simultaneously. Because of that challenge, I learned to leverage putting structure and automated systems into place in order to carry out each task to ensure a smooth client and event attendee experience.
Struggling to combat high Facebook CPMs which resulted in costly CPCs and consequently high CPA
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
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