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This design agency had an unoptimised website with several pages set to noindex. The client had recently launched a new service and wanted to increase website traffic and conversions for this web page. There was a big opportunity to optimise the whole website and fix technical SEO issues.
I started this project with a comprehensive SEO audit to identify all areas of improvement for the website. From the audit, I mapped a strategy from the priorities identified in the audit.
In order to rectify these issues, on-page content optimisation across each webpage. Upon doing so, other organic strategies were applied to further improve their rankings on Google.
SEO
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African Secrets, a liquor that tastes like the African spirit. With this campaign, we created a range of images to highlight the African Secret Liqueur and let the viewer taste the soul of the brand through the images.
Develop website and implement tracking to measure performance
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
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