0
CPL

The Challenge

Domo is a data intelligence company that is looking for consistent and high quality B2B pipeline in a competitive and crowded market. Domo's biggest challenge was low quality leads and low funnel conversion rates from digital channels.

The Process

I oversaw and managed Domo's campaign strategy, implementation, and optimization for Google & Bing Ads. To improve lead quality, I connected Domo's post-click sales data directly to Google Ads, allowing for easy calibration to down funnel performance and decreasing inefficient spend.

The Solution

Skills Used

Paid Ads,Paid Ads,Paid Ads

Industry

Technology

Results by the numbers

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