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Doughbar had taken their marketing back in house for more than a year after multiple failed attempts working with agencies. They were guarded and it took awhile to gain their trust, but we've educated them all along the way. They had never spent for than $15,000/mth on Facebook Ads and continually rode the waive of getting sales from re-airing of their Shark Tank debut in 2018.
We've spent $130,000 since on Facebook, Instagram and Goole and counting here while maintaining a target $20 CPA. This brand struggled to scale past $200/day on Facebook and we're regularly spending $1800/day on Facebook with sales at $5k-$6k/day.
We implemented our Testing & Scaling Blueprint to identify the winning formula.
We also developed a brand new offer to introduce to cold traffic for them, which was the launching point for $150,000+ months in sales.
We created a brand new sales funnel and have extensively optimized their Sales Funnel and built custom landing pages that convert at greater than 4% on cold traffic.
Running Facebook, Instagram & Google. TikTok Ads coming soon.
Paid Ads,Paid Ads,Paid Ads,Google Shopping,CRO,Email Marketing
Food & Drink
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We had to find a way to improve our CPA. Most of te traffic was coming from YouTube, which is not an easy channel to work with.
The Challenge
Prior to working with Diogenes Solutions, the team at Gakken focused their efforts on Amazon Marketing with no Success usually just opting for automatic Amazon PPC campaigns that were costly and not profitable.
To position itself as a Top selling children’s book company, Gakken would have to prioritize targeted manual PPC campaigns. They would need to focus on ASIN targeting competitor products. Book targeting needs to be conservative in bidding and hyper targeted.
The Gakken team sought me out as the right person to take on the challenge.
The goal was to refine Gakkens PPC targeting with manual Selection, identify high-impact keywords, Categories and Products as well as display ads to fill topic gaps throughout the funnel, and ultimately, grow traffic and conversions.
Late-stage funded startup in the greetings/invitations space. Experiencing non-brand traffic declines and down trends from organic search channel during Q4 of 2019 that reached as low as -37% YoY.
The International Conference on Fatty Liver focused on the clinical needs and best practices for diagnosing and treating Fatty Liver. Raised awareness across all medical specialties to help guide and treat patients.
Build a brand and develop a conference that deals with a niche topic within hepatology that has not yet completed the clinical trials for the medicine needed to help patients. Compete against other conference dealing with the topic connected to large associations.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.
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