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Managed a budget of $500,000/month, and achieved a consistent average ROA of 2.5X. We went from $0/month to $7-figures/month of gross revenue in a few months time. The client needed one month of planning and strategizing and then one month of launching.
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Goli is the owner of multiple weight loss products. One of the challenges was to scale to 500k/month in ad spend. I overcame this by scaling vertically and horizontally at the same time. Another big factor for this success was refreshing creatives on a weekly basis.
I grew the brand and scaled a few growth channels for Goli, an e-commerce company selling a variety of supplements such as selling apple cider gummies and keto products, from $0 to 6-figures/month in 2020. I helped with everything a-z: building the landing pages, the funnels and coming up with attractive offers. The strategies that I used were running special offers via Facebook/Instagram ads. I used influencer marketing content to gain trust and credibility and leveraged these for top of funnel and retargeting campaigns.
Managed a budget of $500,000/month, and achieved a consistent average ROA of 2.5X. We went from $0/month to $7-figures/month of gross revenue in a few months time. The client needed one month of planning and strategizing and then one month of launching.
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Health & Wellness
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Goal was to scale revenue from Google Ads and Bing Ads while still remaining profitable and hitting ROAS goal of 600-800%
It's a house hold name in a very competitive market, the client was trying to lift the perceived value of it's products in the eyes of the customers.
HealthyUp's founder had spent a couple of years testing consumer response to the product she had developed for menopause relief by selling primarily on Amazon. Having gathered positive feedback from a few dozen customers, she wanted to launch her own e-commerce business but was a sole proprietor with limited direct-to-consumer experience. She called on me to help her put all the foundational elements in place to position the company for growth.
