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Managed a budget of $500,000/month, and achieved a consistent average ROA of 2.5X. We went from $0/month to $7-figures/month of gross revenue in a few months time. The client needed one month of planning and strategizing and then one month of launching.
Goli is the owner of multiple weight loss products. One of the challenges was to scale to 500k/month in ad spend. I overcame this by scaling vertically and horizontally at the same time. Another big factor for this success was refreshing creatives on a weekly basis.
I grew the brand and scaled a few growth channels for Goli, an e-commerce company selling a variety of supplements such as selling apple cider gummies and keto products, from $0 to 6-figures/month in 2020. I helped with everything a-z: building the landing pages, the funnels and coming up with attractive offers. The strategies that I used were running special offers via Facebook/Instagram ads. I used influencer marketing content to gain trust and credibility and leveraged these for top of funnel and retargeting campaigns.
Managed a budget of $500,000/month, and achieved a consistent average ROA of 2.5X. We went from $0/month to $7-figures/month of gross revenue in a few months time. The client needed one month of planning and strategizing and then one month of launching.
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Swiss Chalet was regularly sending emails to their audience but wanted to customize their customers’ experiences by creating unique messaging throughout the customer journey.
Rolling out a new Sales Narrative to our field and to our clients. The challenge I faced was creating a training that allowed our sales reps to fully understand the new narrative we are rolling out and understand how that narrative applies to their B2B Marketing clients.
In 2013, Adobe announced a radical business model change for its suite of creative products - the end of Adobe Creative Suite to a fully subscription-based model, Adobe Creative Cloud. This was a big change for its creative users, which received a lot of negative sentiment and push back. The challenge was to leverage social media to build a new community for Adobe Creative Cloud, supporting its customer community in a way that would influence sales for Adobe Creative Cloud.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
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