The Challenge

The Process

The Solution

Skills Used

Paid Ads

Industry

Food & Drink

Results by the numbers

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New Choice Homes wanted innovation and clever ideas rather than simply rolling out a standard search campaign and SEO plan.

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Upon starting new management for any new brand, I find that after an audit there are several key changes that need to be made including structure, creative, and targeting. This was the case for SITM. They sell crazy fun socks but they were targeting crew socks, knee high socks etc. Along with restructuring their campaigns,

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