As a B2B agency they need a boost in blogs and social presence to aid in their marketing. Biggest challenge was fully understanding their integration technology and interpreting that into language and visuals the general population and potential leads could understand .

1. Ensuring ad spend is used efficiently.
2. Verifying that tracking is done properly, given that Vant Panels sells free samples, tracking those are super important.
3. Growing revenue. We've seen too often where flourishing brands find it tough to break through new self imposed ceilings in their ad accounts.

This was a spiritual store with both a brick-and-mortar store (in Georgia) as well as an online store. Additionally, the client had a subscription box. The client wished to increase subscriptions to her monthly box as well as increase sales.

When we met the client, the lifetime value for the subscription box was low. It was underpriced and many people canceled after a month or 2. We worked to help increase the price and improve lifetime value with higher quality traffic.

The website was also confusing and disorganized. We helped to make the website organized and more user-friendly.

Last, we created a full-funnel to attract a cold audience and warm it up. Towards the end of our time with this client, we were able to convince them to trial a weekly sale (on Mondays) to improve average order value.

Reduce CPL from $45-55 per lead to below $30 which is around a 40-50% improvement in cost per lead