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Successfully established dynamic event tracking to help track entry to cart funnels, helping curb major drop-offs across different pages within the website. As a result of this, we were able to drop non-converting leads by 10%. Implemented ROI-based website improvements. This helped improve conversion by 20%.
We helped the company at their growth-stage with their unique challenges with tracking AI-implemented suggestions and looking for ways to increase ROI on ads. Decoding the existing tracking mechanism of the company and aligning it with business KPIs was tricky.
We helped with strategy consulting.
Successfully established dynamic event tracking to help track entry to cart funnels, helping curb major drop-offs across different pages within the website. As a result of this, we were able to drop non-converting leads by 10%. Implemented ROI-based website improvements. This helped improve conversion by 20%.
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HealthyUp's founder had spent a couple of years testing consumer response to the product she had developed for menopause relief by selling primarily on Amazon. Having gathered positive feedback from a few dozen customers, she wanted to launch her own e-commerce business but was a sole proprietor with limited direct-to-consumer experience. She called on me to help her put all the foundational elements in place to position the company for growth.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
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