
Successfully established dynamic event tracking to help track entry to cart funnels, helping curb major drop-offs across different pages within the website. As a result of this, we were able to drop non-converting leads by 10%. Implemented ROI-based website improvements. This helped improve conversion by 20%.
We helped the company at their growth-stage with their unique challenges with tracking AI-implemented suggestions and looking for ways to increase ROI on ads. Decoding the existing tracking mechanism of the company and aligning it with business KPIs was tricky.
We helped with strategy consulting.
Successfully established dynamic event tracking to help track entry to cart funnels, helping curb major drop-offs across different pages within the website. As a result of this, we were able to drop non-converting leads by 10%. Implemented ROI-based website improvements. This helped improve conversion by 20%.
Paid Ads,Paid Ads,Web Development,Web Development,Web Development,Marketing Strategy,CRO
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the Brand was suffering YoY loses due to negative PR from years prior. A new head of marketing was brought in to overcome obstacles for the 125 year old hotel and increase revenues. Our challenge was to take over lackluster performance on digital and drive increased conversion rates, ROAS, and bottom line revenue.

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.