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Successfully established dynamic event tracking to help track entry to cart funnels, helping curb major drop-offs across different pages within the website. As a result of this, we were able to drop non-converting leads by 10%. Implemented ROI-based website improvements. This helped improve conversion by 20%.
agency
We helped the company at their growth-stage with their unique challenges with tracking AI-implemented suggestions and looking for ways to increase ROI on ads. Decoding the existing tracking mechanism of the company and aligning it with business KPIs was tricky.
We helped with strategy consulting.
Successfully established dynamic event tracking to help track entry to cart funnels, helping curb major drop-offs across different pages within the website. As a result of this, we were able to drop non-converting leads by 10%. Implemented ROI-based website improvements. This helped improve conversion by 20%.
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The International Conference on Fatty Liver focused on the clinical needs and best practices for diagnosing and treating Fatty Liver. Raised awareness across all medical specialties to help guide and treat patients.
Build a brand and develop a conference that deals with a niche topic within hepatology that has not yet completed the clinical trials for the medicine needed to help patients. Compete against other conference dealing with the topic connected to large associations.
Product: Twitter analytics and growth app
Challenge: The platform acquired 1M free users organically but very few converted to paid customers
Project scope: Convert free users to paid customers by leveraging email marketing, content marketing and influencer promotions
Results: converted 10% of free users into paid customers, both premium and enterprise
Follett was struggling to achieve high-value keyword rank performance within the search engines as well as deliver on incremental organic traffic to boost online sales of books, textbooks and consumables to consumers. The challenge I faced was to analyze current SEO performance and execute various SEO tactics and tasks to improve keyword rank, organic traffic and eComm sales.
