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Google/Youtube & Facebook/Instagram Ads:
We have spent $20k on ads and helped them generate more than $120k in return from Facebook attributed revenue.
On an aggregate level, our ROAS ever since we started working with them is 5.86. We've even helped them generate a return on ad spend of 18x during their new product launches. Even despite iOS 14.5 challenges, we continue to scale their ad account by getting an average ROAs of 5-10x and helping their top-line revenue grow to 7 figures in less than 4 months of working together.
SEO
For SEO, we more than double the number of keywords they are ranking for, and grew backlinks by 25%.
Google/Youtube & Facebook/Instagram Ads:
We have spent $20k on ads and helped them generate more than $120k in return from Facebook attributed revenue.
On an aggregate level, our ROAS ever since we started working with them is 5.86. We've even helped them generate a return on ad spend of 18x during their new product launches. Even despite iOS 14.5 challenges, we continue to scale their ad account by getting an average ROAs of 5-10x and helping their top-line revenue grow to 7 figures in less than 4 months of working together.
SEO
For SEO, we more than double the number of keywords they are ranking for, and grew backlinks by 25%.
SEO,Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,CRO
Beauty
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What’s good for the user is good for search. The biggest challenge of the SEO audit for On One Studios (and all companies) is maintaining a customer-focused approach when optimizing.
Every action in the audit must answer the question: how does this help the user on your website? Each tweak needed to embody the core drive of the company.
We came up with a human-centric SEO strategy to guide my approach. The web audit was designed to address three critical issues:
Understanding the company’s core value proposition and drive.
Great tactics mean nothing without a proper guiding strategy. Before I started any optimization, I spoke with management on what constituted the company’s core drives. By understanding their unique selling proposition, I could write copy that reflected their goals.
Addressing website architecture problems with user-centric best practices.
The website needed to make sense to customers. From URL structure to homepage navigation, I needed to make sure each click on the website made it easy to get to a sale.
Identify competitor SEO strategies to implement off-page SEO tactics.
A key pillar of getting a site to rank is the number of backlinks pointing to it. I needed to create a comprehensive, white hat backlink strategy to boost the site’s domain authority. By looking at who our competitors were linked (and linking to), I got a sense of the types of backlinks I was looking for.
Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
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