
Google/Youtube & Facebook/Instagram Ads:
We have spent $20k on ads and helped them generate more than $120k in return from Facebook attributed revenue.
On an aggregate level, our ROAS ever since we started working with them is 5.86. We've even helped them generate a return on ad spend of 18x during their new product launches. Even despite iOS 14.5 challenges, we continue to scale their ad account by getting an average ROAs of 5-10x and helping their top-line revenue grow to 7 figures in less than 4 months of working together.
SEO
For SEO, we more than double the number of keywords they are ranking for, and grew backlinks by 25%.
Google/Youtube & Facebook/Instagram Ads:
We have spent $20k on ads and helped them generate more than $120k in return from Facebook attributed revenue.
On an aggregate level, our ROAS ever since we started working with them is 5.86. We've even helped them generate a return on ad spend of 18x during their new product launches. Even despite iOS 14.5 challenges, we continue to scale their ad account by getting an average ROAs of 5-10x and helping their top-line revenue grow to 7 figures in less than 4 months of working together.
SEO
For SEO, we more than double the number of keywords they are ranking for, and grew backlinks by 25%.
SEO,Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,CRO
Beauty
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The client has a SAAS company, the software is for ordering food without installing an app, it's all web based. The challenge was coming up with a paid media strategy that will ultimately get restaurant owners to schedule a demo to the software. It was a new software and they weren't sure if it will perform well in the market during COVID.
The client wanted to work with top portrait photographers for their new phone campaign. This was to position themselves as the top camera phone in the industry. They had very particular requirements on the chosen photographer so finding the right person was the first challenge. The second was managing the high profile talent and the client to achieve an outcome with the content that both parties were happy with. The timeline was extremely tight, particularly for such a high profile photographer with a busy schedule. Their target was to get high PR attention.
The budget included 3 other smaller but well known photographers who also created content around the same theme. We also had a gifting portion of the campaign where I sent the phones to small semi-professional photographers to create their own portraits. This was all to create buzz in the photography industry. This all had to be done beginning to end in about a month which is very tight.
Schlumberger is the world's largest oil & gas services company. In my capacity as their first ever full-time digital marketer, I was responsible for a range of work to help the company implement best practices, including:

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.