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ROAS went from 2 to 4 in just 3 months and the sales literally exploded on their website. By month 3, they had been seeing a 254% increase and were making 6 figures a month.
Please note that the brand's name and the brand's website can't be shared.
The client is extremely successful on Amazon and is looking to expand on Google Ads. They are not well known outside of Amazon but some people do look for their brand name. The idea is to scale sales on their Shopify.
The client was unable to find the right audience outside of branded terms and they were unable to spend more than $500 a month.
The first thing I did was to set different shopping campaigns targeting different gemstones to see which one would get the most traction. After the first month, I was able to spend close to $3K and by the end of month 3, $9K.
ROAS went from 2 to 4 in just 3 months and the sales literally exploded on their website. By month 3, they had been seeing a 254% increase and were making 6 figures a month.
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When initially reaching out, Geologie needed outreach support to scale their influencer program, but after just 3 months of working together, we were able to scale their program from a $45,000 spend to $90,000 spend a month.
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Olivela went against the expert opinions of not only myself, but our paid social lead and their Facebook rep. They wanted to set up their ad sets in a very niche way by targeting each celebrity and their charity. For example, one ad set for Jennifer Anniston and one ad set for St. Jude. Not only did I struggle with targeting challenges, but creative issues as well. The celebrities and charity's representation were later seeing the creative live on their feeds and telling Olivela they were not approved, so I had to pause ads and/or launch new ones. The algorithm was consistently being reset almost on a daily basis due to unforeseen circumstances on Olivela's side.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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