Oracle Data Cloud Case Study

The Challenge

Digitally targeting CPG brand users on Facebook or online did not exist. There was strong desire by CPG brands to reach known users and/or competitive users on Facebook and online in general.

The Process

As the founding Client Partner for CPG at Datalogix (now the Oracle Data Cloud), I worked with the leaders from P&G, Nestle, Facebook, Twitter and Live Ramp to help create the now industry standard digital audience targeting platforms and tools.

The Solution

Facebook and Twitter advertising products are now industry standards as is the practice of onboarding 1st party data via Live Ramp.

Website

https://www.oracle.com/cx/advertising/what-is-data-cloud

Skills Used

Paid Ads,Web Development,Paid Ads,CRO,Marketing Strategy,Web Development,Other

Industry

Technology

Results by the numbers

Get Started

More Case Study

3 CPL

Violet Purple School

Violet Purple School is a STEM-focused education center for kids aged 9-14 years old. They wanted to see results by:

generating more webinar leads
reaching the right audience

Read Case Study

Wetaka

We digitize the online marketing & sales and warehouse management operations of the largest The largest weekly healthy subscription food delivery service in Spain

Read Case Study

0.27 CPO

Rhone Apparel

Rhone Apparel was a relatively new brand competing in a crowded category. Our challenge was to help them stand out, especially during the busy Q4 season where they had steep goals and investor expectations.

Read Case Study

5 ROAS

Formaticum

They had run a Facebook & Google campaign with very little results and revenue was dropping

Read Case Study

Wise Lines

‍Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

Read Case Study

Gradelink

‍Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

Read Case Study

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

‍

Read Case Study

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

Read Case Study