
$.06
$.22
1000
7.5%
We were tasked with converting client’s success from word-of-mouth to social platforms, like Facebook and Instagram, and to drive strategic positioning as the concierge healthcare provider.
Plus, the client wanted to create an aspirational lifestyle brand that promotes wellness across all socioeconomic layers with useful and accurate information, tips, and the latest medical breakthroughs.
We utilized the power of existing visual assets (images and videos) to drive awareness and sign-ups through paid social media, including Facebook and Instagram. We regularly deployed, optimized, and measured new creative with an always testing mindset. By recognizing new creative opportunities, our team crafted assets tailored toward priority audiences and continually came up with new hypotheses to test. Through consistent iteration and testion, we were able to produce significant growth in terms of website traffic and build an unprecedented brand awareness.
$.06
$.22
1000
7.5%
Paid Ads,Paid Ads,Copywriting,Content Marketing,Branding,Branding,Social Media Management
Health & Wellness
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pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.
The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.
Please note, client industry isn't available to select in Brand Industry. Chose eCommerce because I provide paid ads for my eCommerce client that provides B2B crowd management products. Their challenge was tracking phone calls from their ads, improving their ROAS for Search and Shopping ads for Google and Bing and scaling their Amazon campaigns.

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.