Sear BQ is brand that sells a unique barbecue grill. I grew the brand and scaled via Facebook and Instagram ads, from $0 to 5-figures/month in 2021 and 2022. One initial challenge was that the brand had 0 social creatives. I overcame this by creating them from scratch. I leveraged the existing content that they had and turned them into vibrant social ads that convert.

I made the social creatives, improved the funnel and came up with attractive offers for social ads. The strategies that I used were running special offers via Facebook/Instagram ads. I used influencer marketing content to gain trust and credibility and leveraged these for top of funnel and retargeting campaigns.