From posting alone (8 posts) with content the client provided in one month.

  • The following count has doubled
  • An overall engagement rate of 6.03%
  • The reach went from 0 to 4.13K
  • The total likes went from 0 to 224
  • The total saves went from 0 to 12.

Last updated on 9/22

The Challenge

Creating a go-to-market start-up and social media marketing plan to promote a new product entering the marketplace. The client already has assets shot from a product shoot, so the main challenge was creating content (posts, stories, and reels) based on the content provided.

The Process

My role with this client is to provide a social media strategy to grow the audience and create engaging content before their product launch. My other responsibilities include:

  • Creating a content calendar
  • Making Reels/Videos from picture and video assets
  • Using a mixture of Adobe Creative Suite, Final Cut, and Canva
  • Setting up Email Marketing and signup forms
  • Setting up and promoting pre-orders via Shopify

The Solution

From posting alone (8 posts) with content the client provided in one month.

  • The following count has doubled
  • An overall engagement rate of 6.03%
  • The reach went from 0 to 4.13K
  • The total likes went from 0 to 224
  • The total saves went from 0 to 12.

Last updated on 9/22

Skills Used

Content Marketing,Social Media Management,Marketing Strategy,Branding

Industry

Style & Fashion

Results by the numbers

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