Creating a go-to-market start-up and social media marketing plan to promote a new product entering the marketplace. The client already has assets shot from a product shoot, so the main challenge was creating content (posts, stories, and reels) based on the content provided.

My role with this client is to provide a social media strategy to grow the audience and create engaging content before their product launch. My other responsibilities include:

• Creating a content calendar
• Making Reels/Videos from picture and video assets
• Using a mixture of Adobe Creative Suite, Final Cut, and Canva
• Setting up Email Marketing and signup forms
• Setting up and promoting pre-orders via Shopify