Delivered a consistent stream of high-quality leads while cutting cost per leads.

0.8
CPL

Jack N.

Mayple Vetted

expert

The Challenge

My role was to deliver international B2B campaigns via LinkedIn to a large variety of verticals for Teledyne FLIR, an international leader in thermal imaging technology for government departments and private use.

The Process

A mixed strategy of gated and ungated content was used as well as split-testing a variety of audience targeting and ad creative.

The Solution

Delivered a consistent stream of high-quality leads while cutting cost per leads.

Skills Used

Paid Ads,CRO,Web Development,Copywriting

Industry

Nonprofit & Government

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