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We worked with the client for many years; maximizing their return and helping them grow 50%, and then profitably weather the economic environment changes.
Client is in a highly competitive industry - flowers. They compete with brand names that are wasting money acquiring customers. Their competition - the local florists have an easier time of acquiring local customers nationwide.
We rebuilt all of their Google/Microsoft ad campaigns, targeting very specific products, offers and geographies. We also took a close look at their P&L's and offline revenue to identify the true net revenue lift of advertising
We worked with the client for many years; maximizing their return and helping them grow 50%, and then profitably weather the economic environment changes.
Paid Ads,Google Shopping,Paid Ads,Marketing Strategy
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Create a digital marketing strategy for Ron Velin Coaching that can be supported over time, with scalable opportunities supported by familiar digital marketing tools.
SendGrid was a well-established email API frequently used by businesses for transactional email use cases, attempting to break into the email marketing space with an email marketing campaign. After around two years of struggling to break into email marketing, marketing leaders were interested in a way to build more content marketing traffic to the site via organic search channels. Problem was, email marketing is an extremely difficult vertical for content marketing.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
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