Tripled the monthly social budget within 6 months of taking of account. Generated over 3,000 free trial signups with average CPA 14% below target cost. Reached 1.9 million people. 95,000 website visitors. Developed and provided client with all creatives assets while implementing an always on creative testing strategy .

0.14
CPO

Pete O.

Mayple Vetted

expert

The Challenge

TheraNest is Practice Management Software for Therapists, Psychologists, Social Workers, And Counselors that provides a SaaS platform for health professionals to manage their practice with ease and efficiency.

The Process

Led the Paid Social Strategy for this client focusing primarily on Facebook to drive free trial sign ups of the software.

The Solution

Tripled the monthly social budget within 6 months of taking of account. Generated over 3,000 free trial signups with average CPA 14% below target cost. Reached 1.9 million people. 95,000 website visitors. Developed and provided client with all creatives assets while implementing an always on creative testing strategy .

Skills Used

Paid Ads

Industry

Technology

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