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Tripled the monthly social budget within 6 months of taking of account. Generated over 3,000 free trial signups with average CPA 14% below target cost. Reached 1.9 million people. 95,000 website visitors. Developed and provided client with all creatives assets while implementing an always on creative testing strategy .
TheraNest is Practice Management Software for Therapists, Psychologists, Social Workers, And Counselors that provides a SaaS platform for health professionals to manage their practice with ease and efficiency.
Led the Paid Social Strategy for this client focusing primarily on Facebook to drive free trial sign ups of the software.
Tripled the monthly social budget within 6 months of taking of account. Generated over 3,000 free trial signups with average CPA 14% below target cost. Reached 1.9 million people. 95,000 website visitors. Developed and provided client with all creatives assets while implementing an always on creative testing strategy .
Paid Ads
Technology
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This client came to me as they were looking to improve their FB/IG advertising after the IOS update as their results came down. the client has been running ads for years and after the IOS update they saw massive hits on the overall revenue and effectiveness of their ad campaigns.
We came in and made adjustments/optimizations to their campaigns and we were able to start improving their ROAS for their overall account and generate 250% more traffic to their site based on basic campaign structure that was more effective then how they had it set-up
This client already had excellent retail and online shops, but they weren't doing any email marketing whatsoever. Within 90 days and only executing 30% of the proposal, LGS has added an additional 19% revenue to their bottom line.
Company Description
MassPay makes it simple to pay anyone, anywhere, any way they want. Servicing over 150 countries in 50+ currencies, MassPay tailors mass payouts to local preferences with the widest selection of payout methods available.
Challenge
One of MassPay's key value propositions is to help global companies enter emerging markets, particularly where payments can be tricky (e.g. Africa, South East Asia, Latin America). In many of these regions, payees do not have a bank account, or are underbanked.
We are looking to target executive level audiences (CEO, CFO, COO) who are ready to expand their company globally.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
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