• Complete customer satisfaction on the website redesign
  • Decreased cost per lead by 60%
  • Increased conversion rate by 0.8%
0.6
CPL

The Challenge

As a boutique portfolio management firm, it was important for TWM Group to look the part. They needed a website redesign (soon live, the landing page can be seen at https://wealthmanagement.twmgroup.ca/), savvy copywriting and proper advertising campaigns.

The Process

  • Create a website optimized for conversions
  • Drive traffic to landing page from Google Ads

The Solution

  • Complete customer satisfaction on the website redesign
  • Decreased cost per lead by 60%
  • Increased conversion rate by 0.8%
Skills Used

Paid Ads,Paid Ads,Web Development,Web Development

Industry

Finance

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1

CPL

Jeeves

Started the campaign for B2B credit card offer from scratch with no Facebook pixel data as the ad account was completely brand new. We were targeting Mexico and Canada when we started.

Raw Fountain Juice

Prior to working with DIDO AGENCY, their profit margins were typically strong, but they weren't fully utilizing their network of previous buyers. Raw Fountain Juice discovered that in order to stay in touch with customers between transactions, it needed to improve its marketing efforts.

ANZ Banking Group

When Andrea joined ANZ's online sales team, the home loans section of the website was unengaging and decreasing SEO effectiveness, on an out-of-date content management system that was ready for decommissioning.


The business desire was to migrate the website to Adobe Experience Manager and deploy a personalization test/learn program, starting with this redesign. 


The goals, therefore, were to:

  • Increase relevance of the content during stages before and during the application process.
  • Build new content modules to scale content and make authoring flexible for continuous experiments. 
  • Increase organic traffic.


Golden Goose

Golden Goose is a recognized European shoe brand that is creating new campaigns for the American market. They were looking for a local TikTok video expert to help them create impactfully TikTok trends

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.