• ROAS (Return on Ad Spend) from Facebook ads X3.81


  • Cold Audience ROAS from Facebook ads X3


  • Increased online traffic by 125% in less than 3 months

42% increase in Revenue

0.42
ROAS

The Challenge

Youngblood Mineral Cosmetics is a leading mineral make-up brand stocked at beauty salons and sold online as well. Challenges

  1. To increase online sales without effing the stockists (Hint.. means no online promotions or offers for abandoned cart audiences)
  2. Increase online sales of foundations (the bestseller) to newer audiences without skin-color matching


The Process

  • Audit the ad account; ii) mapped avatars iii) competition review iv) market analysis

The Solution

  • ROAS (Return on Ad Spend) from Facebook ads X3.81


  • Cold Audience ROAS from Facebook ads X3


  • Increased online traffic by 125% in less than 3 months

42% increase in Revenue

Skills Used

Paid Ads,Paid Ads

Industry

Beauty

Results by the numbers

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